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Part 01 평생교육 프로그램개발 기초
chapter 01 프로그램개발의 개념과 특성 / 13
1. 프로그램 개념과 의미 ····································································· 14
2. 프로그램개발의 개념과 특성 ··························································· 18
3. 프로그램의 유형 ············································································· 24
4. 프로그램 참여동기 유형과 장애요인 ··············································· 29
chapter 02 프로그램개발 이론적 접근방법과 모형 / 37
1. 프로그램개발의 접근방법 ································································ 38
2. 프로그램개발 모형 ·········································································· 43
Part 02 프로그램개발을 위한 분석
chapter 03 기획 및 타당성 분석 / 51
Step 1 프로그램개발 타당성 분석 ······················································ 51
1. 평생교육 프로그램기획 ··································································· 52
2. 프로그램개발 타당성 분석(필요성 검토 및 추진 여부) ················· 54
3. 프로그램개발팀 및 자문위원회 구성 ··············································· 57
Step 1 활동지: 프로그램개발 타당성 분석 ········································ 61
chapter 04 상황분석 / 63
Step 2 기관분석/환경분석/잠재적 학습자 분석 ································· 63
1. 기관분석/환경분석/잠재적 학습자 분석 ········································· 64
Step 2 활동지: 상황분석 ··································································· 71
chapter 05 프로그램 요구분석 및 요구우선순위 결정 / 73
Step 3 프로그램 요구분석 및 요구우선순위 결정 ······························ 73
1. 요구분석의 개념 및 특성 ································································ 74
2. 요구분석의 계획 ············································································· 77
3. 요구의 우선순위 결정 ····································································· 91
Step 3 활동지: 요구분석 및 요구의 우선순위 결정 ·························· 96
Part 03 프로그램설계
chapter 06 프로그램설계의 구성과 목표 설정 / 99
Step 4 목표, 프로그램 내용, 교육방법, 매체, 평가방법 선정 ············ 99
1. 프로그램설계의 구성 ····································································· 100
2. 목표의 정의와 역할 및 분류 ························································· 101
3. 목표 기술 방법 ············································································· 104
chapter 07 학습내용ㆍ교육방법ㆍ학습매체ㆍ평가방법 선정 / 107
1. 프로그램 내용 선정 및 조직 ························································· 108
2. 교수․학습 방법 선정 ··································································· 111
3. 학습매체 선정 ··············································································· 116
4. 평가방법 선정 ··············································································· 120
Step 4 활동지: 프로그램 설계 ························································· 127
Part 04 프로그램운영 자료개발
chapter 08 교재 및 학습자료 개발 / 131
Step 5 학습자용 교재 및 자료개발 ·················································· 131
1. 학습자용 교재 ············································································· 132
2. 교수자용 매뉴얼 ············································································ 134
3. 학습매체 개발 ··············································································· 146
Step 5 활동지 : 학습자 교재, 워크북 및 교수자 매뉴얼 개발 ··· 152
Part 05 개발 프로그램 실행
chapter 09 자원확보 및 배분 / 155
Step 6 자원확보 및 배분 ································································ 155
1. 자원확보 및 배분 ·········································································· 156
2. 인적자원의 선정과 관리 ································································ 157
3. 물적 자원의 선정과 관리 ······························································ 175
4. 금전적 자원의 확보 및 관리 ························································· 182
Step 6 활동지: 자원배분 ································································ 195
chapter 10 프로그램 마케팅과 홍보 / 197
Step 7 프로그램 마케팅과 홍보 ····················································· 197
1. 프로그램 마케팅의 이해 ································································ 198
2. 프로그램 마케팅의 전략체계 ························································· 202
3. 프로그램 마케팅 전략수립 ···························································· 207
4. 평생교육 프로그램 홍보 ································································ 211
Step 7 활동지: 마케팅과 홍보 ······················································· 221
chapter 11 평생교육 프로그램의 운영 / 223
Step 8 프로그램 운영 ······································································ 223
1. 평생교육 프로그램 실행 ································································ 224
2. 프로그램 운영담당자의 역할 ························································· 233
Step 8 활동지: 프로그램 운영 ························································· 236
Part 06 프로그램 평가
chapter 12 프로그램 평가 개요 / 239
Step 9 평가 및 보고서 작성 ··························································· 239
1. 프로그램 평가의 목적과 항목결정 ················································ 240
2. 프로그램 평가모형 ········································································ 242
chapter 13 프로그램 평가계획 수립 및 평가결과 보고 / 249
1. 프로그램 평가의 방법 및 절차 ····················································· 250
2. 질문지의 작성 방법 ······································································ 256
Step 9 활동지: 평가 및 보고서 작성 ············································· 274
chapter 부록 프로그램개발의 실습 / 275도서소개
4차 산업혁명 시대의 도래와 사회패러다임의 변화는 평생교육 현장에도 더욱 전문적이고 유연성 있는 프로그램개발 능력을 요구하고 있다.
따라서 그동안 대학과 현장에서 이론과 실천의 풍부한 경험을 갖고 있는 평생교육전공의 저자들은 실천적 경험을 토대로 현장에서 프로그램을 개발하는 평생교육 관계자나 앞으로 프로그램개발을 하여야 하는 학습자들의 현장 적용성과 실천 가능성이 높도록 본 서를 집필하고자 하였다.
특히, 현재 평생교육을 전공하고 있는 평생교육 학도들에게 평생교육 프로그램개발에 관한 이론과 실제를 습득할 수 있는 열린 마당을 제공하고, 또한 각종 평생교육기관에서 평생교육 실천가로 활동하고 있는 분들에게 현장에서 직접 활용할 수 있는 내용들을 제시하고자 하였으며, 아울러 평생교육 프로그램개발에 관심이 있는 그 밖의 모든 분들에게도 안내의 역할을 하여 스스로 프로그램개발의 절차와 방법을 터득 할 수 있도록 내용을 조직하였다.
이 책은 프로그램개발의 기초적 이론과 접근방법을 토대로 하여 ADDIE(Analysis,Design, Development, Implementation, Evaluation)모형에 따라 분석, 설계, 개발, 실행,평가 단계로 구분하여 제시하고자 한다.
① 분석(Analysis)단계는 프로그램개발 추진을 위하여 타당성 분석, 상황분석, 요구분석 및 학습요구의 우선순위 결정이 포함된다.
② 설계(Design)단계는 분석된 내용을 바탕으로 목표설정 및 기술, 학습내용ㆍ교육방법ㆍ학습매체ㆍ평가방법 등을 선정하고 조직한다.
③ 개발(Development)단계는 설계안에 기초한 교재와 강의지침서를 개발하는 단계로 학습자용 교재개발, 교수자용, 매뉴얼개발, 매체개발 등의 교수학습자료 개발 등이 포함된다.
④ 실행(Implementation)단계는 프로그램운영을 위한 운영계획과 교육을 실시하는 단계로 자원 확보 및 배분, 마케팅 및 홍보, 강사 섭외, 장소 선정, 프로그램실행 등이 포함된다.
⑤ 평가(Evaluation)단계는 프로그램을 실행한 후에 성과를 판단하여 개선하는 단계로 평가과정 설계, 평가방법 선정 및 도구개발, 평가자료 수집 및 분석, 평가결과보고 및 활용 등이 포함된다.
이 책의 특징은 프로그램개발 경험이 전혀 없는 학습자도 프로그램을 개발할 수 있도록 각 단계별로 가이드를 제시하여 실제 프로그램개발에 활용할 수 있도록 구성
하였다.
또한 프로그램개발 경험이 있는 학습자들은 프로그램개발에 대한 체계적인 정립과 이론으로 보다 심화된 프로그램을 개발할 수 있도록 집필되었다.
그러나 아직도 부족한 내용을 다 채우지 못한 채 이 책을 평생교육인들 앞에 내놓게 되어 마음이 무거울 뿐이다. 모자라고 잘못된 점에 대해서는 평생교육인들이 면밀히 분석하여 아낌없는 충고와 조언을 해 줄 것을 진솔한 마음으로 기대한다. 마지막으로 이 책의 출간에 특별한 애정을 주신 양성원의 관계자 여러분께 감사의 말씀을 드린다. 아울러 이 책의 출간 과정을 사랑의 기도로 지켜 준 저자의 온 가족들에게도 고마움을 드린다.
저자소개
이복희⎟교육학박사
백석대학교 사회복지학부 교수
백석대학교 대학원석사과정 및 박사과정 지도교수(평생교육전공)
백석대 평생교육ㆍHRD 연구소 소장
한국평생교육HRD학회 부회장, 한국성인교육학회 부회장
한국평생교육총연합회 이사, 한국평생교육학회 이사
전)국가간행물윤리위원
⎟주요 저서⎟
평생교육방법론(공저), NCS기반 교수법(공저)
명강의 실전교수법(공저), 청소년교육론(공저)
직업기초능력: 자기개발능력(공저), 대인관계능력(공저) 등
유인숙⎟교육학박사
사)평생학습을실천하는사람들 이사장
재)경기도평생교육진흥원 비상임이사
사)한국평생교육사협회 부회장
전)오산대학교 실용사회복지학과 겸임교수
한국평생교육HRD학회 이사
⎟주요 저서⎟
기획, 삶과 지역을 바꾸다!(공저)
성인문해교과서 초등과정(공저)